1. Your consent
We will only collect, use or disclose your personal data where it is fair and lawful to do so. You are not obliged to provide such consent, but without such consent, our services to you may be limited.
2. Collection of your Personal Data
We may collect your personal data online through our website (www.13zodiac.com) or via other means (including our associated or sponsored stores, direct marketing or application for use of our services) and use of such personal data will help us create more products and provide added services to you and also to ensure that your experience with us is an enjoyable and a personalized one. All information you supple to us will be treated in a confidential manner.
- Provision of personal data online
- participate in online or social media activities; or
- participate and provide information through social network and media sites;
- communicate to us via email or other alternate electronic means,
we may collect personal data such as your name, contact details, address(es) and any other personal data you voluntarily provide to us, as the case maybe.
- Provision of personal data offline
When you participate in other services and marketing activities or communicate with us through our customer service channels, telephone or other paper communication, we will collect personal data such as your name, address(es) and contact details, or any other personal data you voluntarily provide to us, as the case maybe.
- Provision of personal data offline
In both cases, we will only collect personal data which we believe to be necessary to fulfill the Purposes (defined Clause 3 below). The provision of such personal data is voluntary. However, we may not be able to fulfill the Purposes (defined hereinbelow) and provide services to you if such personal data has not been provided. We may contact you to verify the accuracy of the personal data provided by you and will not retain your personal data longer than necessary to fulfill the Purposes (defined Clause 3 below).
3. Purpose of collection
We use the personal data collected from you for the following purposes (“Purposes”):
- assessing, verifying and administering your data (including allowing you to participate in any of our marketing, promotional and corporate activities);
- handling and responding to your inquiries, suggestions or complaints;
- carrying out direct marketing activities (please refer to Clause 6 below for more details);
- conducting analysis to help us better understand you and to improve our services and products;
- responding or disclosing your personal data if required to do so by a court, government agency or regulator, or as may otherwise be required by law; and
- attending to any other purposes directly related to the above.
- Transfer of personal data
We may disclose or transfer your personal data to our related companies (including our holding companies and/or affiliated companies), our affiliated and sponsored stores or any third party service providers (such as couriers, logistic partners, forwarders for delivery), whether within or outside Hong Kong, as necessary on a need-to-know basis to fulfill any of the Purposes. We may also disclose or transfer your personal data to any other party when we believe such disclosure or transfer is mandatory for legal reasons or where it is necessary to protect our interests (as permitted by law).We will not disclose or transfer your personal data as stated above unless we have obtained your prior express consent. You may indicate your preference where appropriate or request us to change your preference (without any fees), at any time by contacting our Customer Service Representative in accordance with Clause 12. We will comply with all applicable data protection laws and regulations in Hong Kong, as amended from time to time, to safeguard the personal data we disclose or transfer.
- Retention of personal data
We will retain your personal data for as long as it is necessary to fulfill the Purposes for which the personal data is to be used and erase any of your personal data that we have stored as soon as reasonably practicable, subject to, or where otherwise required by law or permitted by law.
- Direct marketing
We intend to use your personal data for marketing activities (“Marketing Activities”) from time to time, including (i) marketing our products and services, activities, contests, promotional offers (benefits and privileges), special events and any other information which we think may be of relevance; and (ii) marketing products and services, activities, contests, promotional offers (benefits and privileges) and special events of our vendors, business partners or third party service providers; and (iii) conducting research and evaluation.Such Marketing Activities may be provided to you in various methods in accordance with the personal data you provide to us, including advertisement, postal mail, telephone call, email, text or messages on your wireless, mobile device or smart phones.You may partially or entirely opt-out of receiving information in relation to Marketing Activities by indicating your preference where appropriate or request us to change your preference (without any fees), at any time by contacting our Customer Service Representative in accordance with Clause 12.
- Protection of Information
To protect your personal data while you are using our website (www.com), we (including our partners or affiliates) use sophisticated encryption technology and secured servers to keep your personal data safe. Other security measures include restricting access to personal data to employees who have a need to use the data and who have been trained to handle such data properly and observe confidentiality. No unauthorized access will be allowed.
- Websites of third parties
- Rights of access and update of personal data
You may check whether we hold any of your personal data and, if so, you may also request access, verify, update or correct, or request a copy of your personal data held by us by contacting our Customer Service Representative in accordance with Clause 12. We will verify your identity before handling your request and a reasonable fee may be charged for complying with such request. We endeavour to respond to you within a reasonable time.
- Further Information